What is digital marketing? Digital marketing is all marketing effort that use an electronic device (digital devices ) or the internet to connect with customers and prospective customers on social media, mobile marketing, search engine, websites, videos, blog marketing…, including email.

Technology is integrated into our lives more than before especially after internet. Many people use own smartphones, laptops and tablets anywhere anytime on internet. People search, read, watch, talk, write, buy, sell,… from online platforms.

At the present time, The businesses need to be online and presence continues to grow and evolve. Also, digital marketing is an easy way to tell their brand’s story and brings companies to life on an online platform for companies. Unfortunately, we accept that traditional marketing can no longer reach people quite like digital marketing when more and more consumers are online.

Digital marketing is more cost-effective than traditional marketing, more easy to facilitates interaction with targeted audiences, earns people’s trus and also, helps generate much more revenues.

When we start a small business we focus more often on how to get our first  customers from the door. Because, we trust our service and good product. Just, we need to find a way to our customers will find us. So, we may rely on print advertisements, coupon mailers, traditional forms of  adverting or big boards  on the side of the road. The way may be work to reach our customers,  but we have more east way for it,  the huge marketplace of prospects online.

“No matter how small or big business, no matter how new or old, should overlook this vast marketplace (Digital Marketing).”

One of the important things is how you will decide to where you need to start of digital marketing and which types of digital market may be great to company. So, you need to understand each digital marketing well such as search engine optimization (SEO), affiliate Marketing, influence marketing, social media marketing, content marketing, Pay-Per-Click (PPC), email marketing, mobile marketing….

Before starting to use digital marketing and tools, the company must determine the best marketing strategies, create customer segments, competitor and marketing analysis.

Can we help each other how to do digital marketing?

We have many way to work on it together. We can analyse your marketing and products,  create audience segments, find best type of digital marketing to match with the company.

Also, we can work together on influence marketing such as social media and blog marketing.

You can  contact with me  anytime to look a way to how we can work together.

Why bloggers are important because they are some of the most effective influencers on the web. Each blogger has followers and an audience who read and respect their work. Therefore, a trust of opinion and the ability to influence thousands, if not millions of their dedicated followers.

Why do you need bloggers?

Partnering with bloggers can be a valuable marketing tool for businesses. Whether looking to promote a brand image, product, or service, bloggers have dedicated audiences eager to absorb their opinions and suggestions. It means that can sell out a product through a review, recommendation or story of their experience.

Also, when you align yourself with an influential blogger they bring their audience and their audience’s network to drive traffic to your website, increase your following on social media.

Actually, it doesn’t matter what you sell, it is very likely that there are a group of bloggers out there who can help you reach your audience.

Bloggers are go sources for information, tips, and resources online. Many bloggers have strong presences on social media platforms such as Facebook, Instagram, YouTube, Snapchat, Website (google search)…etc where they can reach impact and influence even broader audiences.

When you start to search a blogger, who fit your brand you should looking for; Blogger’s audience can match your target customers, regular blog publishing, a highly engaged audience, contents fits with your brand, quality photography and professionalism.

Once your company and a blogger have agreed to work together, you need to be taken some steps to ensure that the campaign and relationship develop as smoothly as possible.

First of all, The company and blogger need to make a plan for an effective campaign. They must work together in the beginning to ensure their a proposed post meets both of their needs and tastes. Also, each campaign must start with reachable goal.

Second, After the good plan you should give blogger freedom to exercise their talents because they know what they do, in this way the often produces the most desirable results.

Afterwards, You should provide the blogger to resources they need for depending on the type of content. The resource can about company, product, special location….etc or the blogger need to contact with somebody in the company anytime.

You don’t forget that working with bloggers is a fairly low cost marketing activity when you compare another advertisement methods. Also, you can reach target customers faster.

How do we work as blogger?

We have been running two blogs;  One Road One World is English and reach all around the world, Tatli Gezgin is Turkish and base country is Turkey.

We have been traveling around the world by motorcycles. When we are traveling we are riding, climbing, trekking, diving, camping…etc. do many activities.

Our contents for our social media, website, other applications, another active groups are

Products, which we use for clothes, motorcycle gears, camping equipment, motorcycle spare – tools – accessories…etc

Stay, where is the best for us like a camping-site, a hotel, little passion or a hostel.

Best and interesting places; where we go, why we recommend, how can go, what need to do

About country, safety, paper work, their visa detail… etc

Our journey, country to country experiences

Motorcycles, how can maintenance, which tool – spare – accessories, what do you need about a motorcycle

Also about our experiences, lifestyle, life and culture

Magazine writer, we have been writing some travel and motorcycles magazines.

Photography, taking photos to companies for  their catalog, magazine, website and social media

We produce many kind of content if one of the content match with your company or possible to find a way work together please contact with us.

Social media is online communications channels dedicated content sharing and collaboration with community-based. Therefore, Social media is quickly becoming one of the most important aspects of digital marketing, which provides amazing benefits to help reach millions of customers worldwide. If you do not use this profitable source, you miss out a great marketing opportunity, as it makes it easy to spread the word about your product and mission.

Also, one of the more prominent users of social media are small businesses and small business owners. It’s because easy to market their business to the targeted demographic by type of audience, location, age groups…etc.

Why social media is important?

Social media is one of the most cost-effective ways. Use of social media, create an account and sign up is free for almost all social networks. At the same time, you can pay for the advertisement on social media to reach more population.

You can improve brand awareness. Easily increased traffic of website and take part in the first page on Google search.

By sharing a content on social media is giving users a reason to click-through to your website. So, social media are sending a signal to search engine that speaks to your brand validity, integrity, constancy…etc. and increase the organic traffic.

One of another reason why social media is so important; Have a wider customer base. Sharing a content on social media doesn’t just increase website traffic. If you have a high-quality content for the company, product… etc. potential customer may sign-up your newsletter on the website or start to follow the company accounts on social media. So, you can catch the chance to reach more people day by day who interest with your company.

I guess three or four reasons is already enough to explain. One of the important things to use of social media networks that must find which network is best the company for start. Because there are a lot of social networks sites like Facebook, Instagram, Twitter, YouTube, Google+, Wikipedia, Pinterest, Reddit, Tumblr, LinkedIn, Foursquare, TripAdvisor, Google Map, Renren, Vine, Flickr…etc.  also, social sites popularity changes country to country. Therefore, you need to choose which platform or platforms you want to be.

What can we do together?

We can work together to grow your social media accounts, have advertisement, interaction with the company, and find accurate social media sites for the business. Also we can use our blog – website for it.

I guess we agree that social media is a top platform for market research and decision-making process. Billions of people use social media for shopping, learning, marketing and decision-making. In this way, they create and generate many to do the analysis on the related subject. When this data is processed along certain parameters with data analyst it gives birth to valuable information that helps companies and corporations to take key decisions regarding their business interests for the future.

Just contact with me  and write details. we can look a way to how we can work together.